Caitlin is a seasoned marketing leader, with expertise in brand building, content strategy, and digital experience innovation. At NewView Capital, she oversees the firm’s brand and communication strategy, focusing on high-impact storytelling, thought leadership, and community engagement.

Before joining NVC, Caitlin founded a strategic consultancy, advising Fortune 500 companies, startups, and major academic and cultural institutions such as Nike, Forter, Corvus, Harvard, and Columbia University, among others. Earlier in her career she built and led the content strategy practice at the growth-stage startup Sema4 (acquired by GeneDx). Caitlin began her career agency-side, developing creative and content strategy for emerging health and technology brands.

Caitlin holds a MS in Narrative Medicine from Columbia University and a BA from New York University. She is long-time mentor with Girls Write Now, a nonprofit working to amplify diverse voices in media. Based in Washington, D.C., Caitlin spends her free time traversing playgrounds, museums, and hiking trails with her young children.

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